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UgMO Debuts on CNBC

After hitting the links earlier this year, yesterday UgMO hit it big with a feature spot on CNBC’s “Tech Effect” segment.

CNBC_UgMO product_for blastAdvanced Sensor Technology founder and CEO Walt Norley fielded questions from Silicon Valley bureau chiefJim Goldman at the Home Depot Center outside Los Angeles, where UgMO is being installed this week. Norley spoke about how this advanced, wireless, underground soil monitoring technology is positively impacting the environmental and economic factors of properties like this with precise data on water management.

CNBC_Walt at computer_for blastCalled a property manager’s “best friend” by CNBC’s Goldman, UgMO is changing the way superintendents and turf managers approach their work, especially in those areas of the country hardest hit by the drought. UgMO brings data 24/7 on soil moisture, temperature and salinity directly to turf managers’ fingertips via wireless sensors and a highly intuitive software program. It removes completely the guesswork of when, where and how much to water, when and how much to fertilize, where to target disease prevention, etc. Turf performance is optimized and resource savings, especially water savings, are dramatic – upward of 25%.

But you don’t have to take our word for it. Click here to check out CNBC’s Tech Effect coverage of UgMO.

  
  

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Did you know?

  • Currently, nearly 50% of the U.S. is experiencing some level of drought.

  • Agriculture accounts for 80% of all water consumption.

  • On average 2.3% of wastewater is reused in the U.S.

  • On average, golf courses use 300,000 gallons of water a day.